Earth Month is a reminder that small choices—like what we eat and drink—can have a meaningful impact on the planet. One simple upgrade is adding sustainably sourced yerba mate to your daily routine. I’m on CBS Atlanta sharing more!
A Timeless Tradition, Reimagined
Yerba mate has been enjoyed for centuries across Argentina, Brazil, and Paraguay. Traditionally shared from a gourd with a bombilla, this ritual is now having a modern moment as more people shift away from conventional coffee and energy drinks toward cleaner, plant-based options. It’s also deeply rooted in soccer culture—you’ll often spot players like Lionel Messi enjoying it—and with global soccer taking center stage in North America this summer, its popularity continues to rise.
The Science Behind the Sip
What makes yerba mate stand out is its unique nutritional profile. It naturally contains caffeine, along with theobromine (also found in chocolate) and polyphenols similar to those in green tea. The result is a more steady, focused boost without the typical spike and crash, plus added antioxidant support.
Why I Recommend Yerba Madre
What I love about Yerba Madre is how it makes this centuries-old ritual easy to incorporate into modern routines, with products that are widely available across the U.S. It’s a simple way to enjoy the benefits of yerba mate in a format that fits seamlessly into everyday life.
Supporting the Planet with Every Sip
Yerba mate comes from a holly tree native to the Atlantic Forest, a region where more than 80% of the original canopy has been lost. Choosing Yerba Madre helps support the restoration of this critical ecosystem. It’s also the world’s first yerba mate to earn Regenerative Organic Certified® Gold—the highest standard in food and agriculture—supporting soil health, biodiversity, and farmer fairness while actively helping restore the land and communities behind it. Emerging research even suggests regeneratively farmed crops may contain higher levels of key nutrients like zinc and magnesium thanks to healthier soil.
An Easy Swap with Real Impact
This is one of those simple swaps that supports your energy, your nutrition, and the planet. Try replacing your morning coffee or tea with loose leaf yerba mate, or reach for a ready-to-drink option for a clean afternoon pick-me-up.
Refreshing Ways to Enjoy Yerba Mate
Beyond enjoying it on its own, yerba mate works beautifully in recipes. A Passionfruit Electrolyte Mate Cooler combines chilled brewed yerba mate with unsweetened coconut water, pureed passion fruit, fresh lime juice, and a pinch of salt. A Berry Lemonade Sparkling Mate Refresher blends strawberries, lemon juice, and berry lemonade yerba mate for a bright, refreshing sip. For something crisp and hydrating, try a Cucumber Aloe Hydration Mate with cucumber, lime, mint, aloe vera, and mint yerba mate.
Try It for Yourself
Yerba Madre is widely available nationwide at most conventional and natural grocery stores. Right now, they’re giving away 500,000 free cans—you can claim one through your Circle K and 7-Eleven apps.
